Excerpt: Coca-Cola HBC Polska, an interior design project by Bit Creative, incorporates its leading products as key design elements to define the space’s identity. An open-plan design ensures flexibility and adaptability while encouraging creative work. The spaces are distributed to maintain openness while ensuring comfort and acoustics. The design considers the company’s needs and work philosophy while also adapting to future trends.
Project Description
[Text as submitted by architect] Coca-Cola HBC office in Warsaw Business Garden building is spread over three floors with a total area of 5.5 thousand sqm. The investor wanted it to be not only functional and suited to the corporation’s work style, but also designed in accordance with the company’s brandbook. Therefore, to cooperate on the interior design they invited architects from the BIT CREATIVE studio, whose projects perfectly reflect the spirit of the brands for which they are implemented, while maintaining their individual character.
In the interiors of Coca-Cola HBC Warsaw headquarters, its leading products have been used as interior design elements – significant details that identify the space. We can feel this flow already at the entrance, where there is a reception counter in the brand’s characteristic “Wave” shape, which has been repeated in the form of decorative lighting and on the floor. The counter also exposes the company’s leading beverage, through Coca-Cola bottles incorporated into it. It also foreshadows the arrangement of flavors and tastes to be found throughout the office. Walls finished with caps arranged in the shape of bottles and the Coca-Cola logo, cabinets with bottle-shaped handles, or the colors used and numerous stickers leave no doubt where we are.
Coca-Cola HBC is a global brand, the company’s drinks are known all over the world. The challenge was to design a space that would stand out from offices from other countries. A creative approach to the design process allowed the designers to develop original solutions with balance. The interior design stimulates employees to create innovative ideas – says architect Jakub Bubel.
Encouraging creative work is the functional layout of the office itself, to which the architects of BIT CREATIVE devoted a lot of time and attention. As a result, the open-plan office space was designed not only according to the current needs of the company and its work philosophy, but also so that it can change in the future with its development and current trends. The various spaces, including the management’s work areas, have been distributed in such a way as to preserve the idea of openness, while ensuring comfort, including acoustics. Workstations are therefore divided with a maximum of 12 people in mind and separated by high partitions. As well as bituminous backed carpets, walls and furniture, they help maintain adequate acoustics while enhancing the aesthetic qualities of the space.
Specific functional, ergonomic and acoustic solutions help improve the quality and comfort of workstations. The design element is an important factor and stimulates creative qualities, but employees need the right balance between creative and functional-ergonomic solutions. The Coca-Cola HBC office is a confirmation and answer of what the dialogue in the office between function and design should look like – says architect Anna Margoła.
Employees also have at their disposal many less formal zones that make the office space more friendly. Swings or vivid greenery promote relaxation and allow them to take a deeper breath while working. There is also no shortage of spaces for quick and casual meetings that promote team integration. These include small and large conference rooms, kitchens including a dining area, and a terrace, which becomes an added value of the office during the summer season. Attention is attracted by booths in the form of cottages and containers, where one can get quiet in solitude.
The decor of the meeting rooms relates the decor to a particular Coca-Cola HBC brand product. The larger conference rooms, which are located on each of the three floors, are named and designed in reference to flagship products such as Coca-Cola, Coca-Cola Zero, Coca-Cola Cherry, Fanta, Sprite, Adez, Monster, Power Rade, Cappy, Kropla Delice, Kropla Beskidu, and Burn. Each was decorated according to the archetype of the respective beverage. Hence, in the “Monster” room, the architects opted for a dynamic design. The table was welded together from two engines, in addition to armchairs for players, distinctive logos and graphics on the walls emphasize its bold character.
The “Horeca” room features vintage newspaper clippings or sheet music graphics on the walls. The “Adez” room, thanks to the attachment of a table to the ceiling, creates a levitating effect. The “Kropla Delice” room has a table made of natural wood and resin, while the “Krakow” room has a table with a distinctive “We Are From Here” graphic. Indeed, details are one of the stronger points of this project.
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